Top 5 Hasbro Games on iOS in New Zealand: Q4 2023 Performance

In the fourth quarter of 2023, Hasbro's top games on the iOS platform in New Zealand exhibited a range of performance metrics in terms of downloads, revenue, and active users. Below is a detailed look at the trends for each game, based on data from Sensor Tower.

MONOPOLY GO! saw weekly revenue fluctuate between approximately $30K and $48K, peaking in mid-December at around $47.8K. Downloads trended downward, starting from 6.2K in late September and closing the quarter at about 3.3K. Active users remained relatively stable, starting at 22.9K and ending at 22.8K.

World of Peppa Pig: Kids Games experienced modest weekly revenue, hovering around the $400 to $500 range, with a slight increase to $524 in the last week of December. Downloads were generally low, with a peak of 332 in the final week. Active users showed a gradual increase from 668 to 728 over the quarter.

Scrabble® GO - New Word Game maintained consistent weekly revenue, mostly staying between $200 and $300, peaking at $329 in mid-December. Downloads varied, starting at 337 and ending at 335, with a notable dip in November. Active users saw a decline from 1.2K to 1.1K, with a low point of 839 in early December.

RISK: Global Domination had lower revenue figures, mostly under $200, with a peak of $172 in early November. Downloads remained below 130, peaking at 125 in the last week of December. Active users were relatively stable, ranging from 335 to 389 throughout the quarter.

Lastly, My Little Pony Color By Magic showed weekly revenue growing from $60 to $156 by the end of December. Downloads were minimal, fluctuating between 30 and 76. Active users started at 361 and ended at 355, with some fluctuations in between.

For more detailed insights and data, visit Sensor Tower.